MASCULINITY IS ABOUT DOMINANCE
And thats a good thing.
Dominance over yourself and your passions.
Dominance to do what is right and courageous.
Dominance to protect those who stand behind you.
To do that, you need to be healthy, in mind and body.
That's where we come in.
A man is not born. A man is BUILT.
DEFINE VIRTUE
Manliness. Moral Excellence.
To be a man means to be virtuous.
To be a man means to command moral excellence.
To be a man means to exhibit strength.
To do that, you need to be healthy, in mind and body.
That's where we come in.
A man is not born. A man is BUILT.